UK:RESISTANCE 'main page'
Sega could do anything in the early 1990s, such was the dominance of the Mega Drive. It was, dear children, a bit like the PlayStation2 of its day. Everyone knew its name, everyone wanted one, even the Game Gear was a bit cool like PSP and its TV adverts were stylish and much talked about. But sometimes power goes to your head...


Sega's SICK Viz ad campaign

...leading to the series of adverts that ran in Viz. Viz is a comic book for grown ups (students) full of the sort of sick, gutter humour we simply cannot stand. Sega went so far as to create its own special ads to fit in with the Viz style.


Dominik Diamond did it better

They're not what traditionalists would call "funny", and even in 1992 the idea of "waggling a joystick" being a bit like having a wank was a very old joke. Besides, the Mega Drive pad had a little d-pad not a THROBBING SHAFT so it's not even based on reality.


Would never get past the suits in marketing these days

Sega doesn't piss in the snow, it pisses in the *wind*.


Mr Logic was best

Nowadays it's all viral marketing web sites. How we miss proper adverts with prices on. Thanks so SEGA SCOUT "No. 7" for the images, which appear to be scans.

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Blogger Spudgun said...
Instead of leaving comments here, why don't you cunts post on the official FORUM?

http://www.b2g3.com/boards/board.cgi?&user=ukresistance

Thats user=ukresistance for those on Firefox.
Blogger Duckula said...
I remember these ads, I seem to remember one with sonic giving the finger as well.

I would post on the forum but that style of forum gives me a headache.
Blogger mrplow said...
If the forum looked like it belonged in this century I might use it.

Besides, posting comments makes it look like the site's actually popular.
Blogger YojimboUK said...
I believe, back in the early 90s, if you wanted to advertise in Viz you had to allow the Viz boys to design your ad for you.
Blogger Tomleecee said...
Viz ads are great. Anyone remember the Martin Clunes Advent Taj Mahal of Hope?!
Blogger Hostile said...
How pathetically vulgar.
Blogger gnome said...
Delightfully vulgar, more like it.
Blogger pinku no mizutama said...
That's totally too cool for school!
Blogger John Hartnup said...
They were all at it. I seem to recall there were similar ads for NatWest.
Blogger SiW said...
I've already tried to "appear cool" on IRC saying this, but by this time Viz was so far past "sellout" it was ridiculous.

No money? No job? Then fuck off. - Gnatwest
Blogger Robert said...
Wow, this takes the cake in awesome video game things I've seen today.
Blogger Julian said...
Um, the one with the joystick in, its advertising the optional Joystick for the megadrive. ;p
Blogger Steve said...
Hah. This just got linked by one of the sites you hate so much they don't even deserve a functioning link.
Blogger fspina said...
LoL

the best!

PSP
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